Akshaya Tritiya 2025 Set to Boost Business Worth ₹16,000 Cr Across India, ₹750 Cr in Noida Alone
Noida, April 30, 2025 – With the auspicious festival of Akshaya Tritiya falling today, Indian markets are buzzing with renewed economic energy. According to estimates by the Confederation of All India Traders (CAIT) and local trade bodies, business worth ₹16,000 crore is expected nationwide, with Noida alone projected to contribute ₹750 crore, spanning sectors like gold and silver, automobiles, garments, electronics, and daily essentials.
Surge in Demand Despite Record High Prices
As per Sushil Kumar Jain, CAIT’s Delhi-NCR coordinator and President of Sector-18 Market Association Noida, approximately 12 tonnes of gold and 400 tonnes of silver could be sold today. Surprisingly, this surge comes despite record-high gold and silver prices, with gold touching ₹1,00,000 per 10 grams and silver nearing ₹1,00,000 per kg.
“In 2024, the prices were significantly lower at ₹73,500 for gold and ₹86,000 for silver. Still, demand is strong due to the cultural importance of the day,” Jain noted. Weddings and traditional rituals have further boosted demand for precious metals and big-ticket items.
Noida Markets Witness Massive Footfall
From early morning, Noida’s major shopping hubs like Sector 18 and Sector 63 have seen heavy customer traffic. Long queues outside jewelry stores, car showrooms, and electronics outlets are signaling a massive buying spree.
Retailers are optimistic. “Customers are showing resilience despite price hikes. They’ve waited for this auspicious day to make their big purchases,” said a jeweler in Noida’s Gold Market.
Multiple Sectors Shine: From Gold to Cars
Akshaya Tritiya isn’t just about jewelry anymore. Jain added that the automobile sector is expecting a 30-40% spike in sales today. Additionally, apparel, electronics, and FMCG sectors are also witnessing brisk sales, aided by festive discounts and combo offers.
Many retailers have launched zero-interest EMI plans and exchange offers to capitalize on the festival rush. From gold coins to smart TVs to scooters—everything seems to be flying off the shelves.
Religious Belief and Buying Behaviour
The term “Akshaya” means eternal or never-diminishing, and purchases made today are believed to bring long-term prosperity. This belief, combined with the ongoing wedding season, has led people to buy jewelry, home appliances, vehicles, and even property.
According to Hindu scriptures, Akshaya Tritiya marks the beginning of both the Satya Yuga and Treta Yuga, making it one of the most auspicious days in the Hindu calendar.
Caution for Consumers: Hallmarking and Transparency
Jain urged customers to buy only hallmarked jewelry, ensure they receive valid invoices, and make purchases from trusted and certified sellers. Given the high prices and footfall, consumer awareness is essential to prevent fraud.
Global Trends and Investor Sentiment Drive Gold Surge
The ongoing geopolitical tensions, strong dollar, and rising crude oil prices have made gold a safe haven for global investors. This global trend has impacted domestic markets, pushing up demand and prices.
Despite this, the sentiment remains bullish. As Jain puts it, “People believe purchases made today multiply in value. That belief often outweighs price considerations.”