This Techie Makes Lakhs Every Month by Creating a Simple AI App, Post Goes Viral
A social media post claims a techie is earning crores through an app. Let's dive into the details of this intriguing story and how the app is making him millions.

Techie Earns Lakhs Monthly with AI App, Post Goes Viral
A software engineer from Jaipur shared how he earns lakhs every month through a simple AI-based app in a viral social media post. This post shared by YouTuber Hitesh Chaudhary on X (formerly Twitter) has been taking the internet by storm and highlighting the potential of AI in non-technical industries.
Hitesh, who had built a very basic photo editing app only three months ago, explained how that has become a hit and was generating a monthly recurring revenue (MRR) of $10,000, roughly ₹8.4 lakh. The app lets users modify photos and generate text for social media platforms, in growing demand for simple AI tools among non-technical users. Yet, despite its simplicity, the app has struck a chord in an untouched market, making Hitesh a success. Hitesh's story is especially remarkable because he is focusing on the non-technical audience, an often-neglected market for solutions in tech. He emphasized that though it is challenging to build for coders, it has turned out to be more rewarding in creating easy-to-use tools for non-tech users. However, Hitesh also said that he is not ready to popularize the idea too soon because he feels the market for AI tools in non-tech segments is still expanding.
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In his post, Hitesh revealed that the app distribution was managed through WhatsApp, starting with his friends as his first clients. He has been using the word of mouth strategy, and shared the app in WhatsApp groups which has been the major drive for its rapid growth. Users across social media have been commenting on Hitesh's innovative approach to marketing and app distribution. Many have said that while charging customers upfront is not new, using WhatsApp for distribution in such a simple way is unique and effective. Hitesh's success shows that with the right approach, even a simple AI app can generate significant revenue by meeting the needs of everyday users.